Business negotiation is the process of reaching our goals through an exchange of information aimed at reaching an agreement through communication with a counterpart when there are both common and opposing interests.
Communication is often negotiation.
We are therefore talking about a relational exchange that reaches a mutually satisfactory conclusion.
Successful negotiation requires excellent listening skills, building effective relationships, having communication skills and understanding that you have to put yourself out there.
All this is learnt mainly through role-plays that allow us to experiment (get to know our ways of acting) and learn what we can do differently.